In a world where unpopular guys become desirable under a reversed beauty standard, ugly girls are in vogue and unattractive men thrive. In this era where unattractive women are popular, unattractive men dominate the scene. Yet, beautiful girls, now at the bottom of the social ladder, develop feelings for these unattractive men, only to be rejected. Amidst this turmoil, rumors of romance begin to spread between the unattractive men and the beautiful girls.